What We Offer

Protecting brands through enforcement, legal guidance, and digital strategy.

What We Offer Hero

What We Offer

From customs to cyberspace — proactive, compliant, and results-driven

At SFH, we conduct highly targeted market enforcement operations to identify, investigate, and remove counterfeit and infringing products from the Saudi marketplace. Our field teams work undercover to locate key points of sale, storage, and distribution for counterfeit goods, supported by evidence collection that meets legal enforcement standards.

Once intelligence is gathered, we coordinate with the SAIP and other relevant authorities to plan and execute raids with precision. Our operations are fully documented, compliant with Saudi law, and designed to send a strong deterrent message to counterfeiters.

Each raid is followed by legal reporting, product analysis, and support in initiating further action if needed. We aim not just to disrupt but to dismantle repeat offenders and organized counterfeiting networks, ensuring a cleaner, safer market for authentic products.

We provide comprehensive customs monitoring and enforcement solutions to prevent the entry of counterfeit, look-alike, or unauthorized gray market products into Saudi Arabia. Our customs liaisons work closely with Saudi Customs to register trademarks, provide product identification training, and assist in real-time inspections.

Using data analytics and shipping intelligence, we identify suspicious import trends, track high-risk shipments, and alert customs checkpoints for interception. Once goods are seized, we offer legal assistance and coordination with authorities for prosecution or destruction.

Our proactive engagement with customs offices across major ports — including Jeddah, Riyadh, Dammam and Al Batha — enhances the early detection of IP-infringing imports, and helps protect the local supply chain from infiltration by counterfeit or unauthorized goods.

At SFH, our Mystery Shopping service is a vital mechanism for evaluating retail compliance and identifying unauthorized sales of branded products. We deploy professional operatives who discreetly visit selected retail outlets, distributors, and marketplaces under the guise of regular customers. This covert approach enables us to capture authentic intelligence on brand misuse, counterfeit activity, and gray market distribution—without alerting violators or disrupting market dynamics

Mystery shopping is more than just observation; it is a strategic investigative tool. Our operatives assess not only the availability of counterfeit or unauthorized goods but also the overall representation of your brand—pricing integrity, labeling accuracy, and staff knowledge are all evaluated against agreed standards. This provides brand owners with a clear view of on-ground realities and uncover violations that may not surface through conventional audits.

Each operation concludes with a comprehensive report that includes photographic evidence, incident summaries, and legal-grade documentation. These insights empower our clients to take targeted enforcement actions, strengthen distributor compliance, and reinforce brand integrity across all levels of the retail chain. At SFH, we view mystery shopping as a proactive strategy that complements our broader brand protection efforts with precision and credibility.

The digital marketplace is a growing front in the battle against IP infringement. At SFH, we monitor e-commerce platforms, social media, and independent websites for the sale of counterfeit or unauthorized goods. Our digital analysts use advanced software and manual verification to track brand violations online.

We conduct digital takedown campaigns across major platforms such as Amazon, Noon, eBay, Instagram, and Facebook, ensuring infringing listings are removed swiftly. We also investigate the sellers behind repeat violations to support legal action or offline enforcement.

In addition, we generate monthly brand threat reports that outline trends, platform-specific threats, and progress on online removals — giving clients visibility and control over their digital brand presence in real time.

Gray market goods — while genuine — are sold through unauthorized channels, undermining official distributors and causing pricing inconsistencies and warranty complications. Our investigations trace the source, route, and local resellers of such products in Saudi Arabia.

We identify import loopholes, document parallel trade practices, and provide actionable intelligence to clients and legal teams. This includes identifying price dumping practices, unauthorized bulk sales, and cases of manipulated labeling.

Our insights help brand owners take corrective measures — whether by blocking distributor access, filing legal notices, or working with customs to tighten import restrictions. The goal is to protect official channels, pricing structure, and market exclusivity.

In addition to enforcement, we offer full-spectrum legal support covering trademark protection, cease & desist notices, enforcement documentation, and litigation assistance. Our legal advisors are experts in Saudi IP law and provide practical, enforceable strategies to deal with infringers.

We prepare custom enforcement strategies that align with both Saudi laws and international treaties. This includes support for filing cases with the Ministry of Commerce, legal assistance during raids, and administrative actions with SAIP and customs authorities.

We also offer IP portfolio assessments, helping clients streamline their trademark registration and renewals across GCC countries — ensuring comprehensive protection at every level.

We believe that strong enforcement begins with awareness. Our training programs are designed to equip customs officers, MCI staff, and client teams with the knowledge to detect and act on IP violations.

Training covers product authentication, trademark basics, labeling regulations, and hands-on exercises using real and counterfeit samples. We tailor these sessions by industry to make them highly relevant and practical.

We also develop educational materials — including manuals, presentations, and quick-reference guides — to support long-term understanding and awareness. These sessions not only empower authorities but reinforce your brand’s commitment to compliance and IP protection.

Protecting a brand starts with owning it legally. At SFH, we provide full assistance for trademark registration across Saudi Arabia and the GCC region. Our legal team guides clients through the entire lifecycle — from initial search to application, publication, and final certification.

We ensure that every trademark is properly classified, formatted, and filed in accordance with Saudi IP regulations. Our familiarity with local protocols helps streamline the approval process and minimize rejection risk.

Beyond registration, we monitor upcoming trademark publications, renewals, and oppositions — helping clients maintain exclusive rights over their IP assets. Whether you’re a startup or an established global brand, we make the registration process simple, compliant, and future-ready.